RAFT OR is an acronym that can help you conceptualize the rhetorical situation. Start to think about these components in your piece and why you’ve chosen to approach them the way that you have.
Role — Who do you aim to be? A peer? An expert? An insider? An outsider? Why is that the right role to take on?
Audience — Who are you talking to? Why is that the best audience to write for?
Form — What is the form that you have chosen to write in, and why is that the most effective one?
Topic — Self-explanatory
Organization — How will you arrange this piece so that readers can follow your flow of ideas? Chronologically? In order of importance? Pros and cons?
Research — What kind of research or evidence do you need to include to make a convincing point?